The diversely talented fashion designer and illustrator David Longshaw, continues to be one of the designers to watch for the coming seasons due to the playful nature of his designs. Deemed ‘Rising Star of 2011′ by ELLE magazine, Longshaw brings an impressive SS 14’ collection. The womenswear pieces revolve around the concept of making reading something ‘chic’. The quirky prints of the collection tell a story, and the cuts of the garments stay rather simple in order to give priority to this story-telling. The pieces are very diverse yet quite accessible with youth and adventure being elements that stay consistent throughout the garments.