DZHUS is a conceptual womenswear brand launched in 2010 by Ukrainian designer Irina Dzhus. The brand’s design concepts aim to create new aesthetics of the form – innovative and virtually archetypical at the same time, categorical but variable. For Spring Summer 2017 the designer has chosen to explore ‘carbon’ while applying its many attributes to her own work (carbon is a quintessence of black, the fundamental colour of DZHUS’ identity and carbon is graphite, used to draw harsh lines and delicate shadings, which have embodied in contoured edges and sheer textures of the monochrome garments). Below you can have a look at the complete new offering.